GroupM officially rebrands to WPP Media

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06 Jun

GroupM has officially rebranded as WPP Media and is now describing itself as an “AI-driven media company”.

Brian Lesser, the chief executive said “By investing in our AI-powered product (WPP Open), integrating our offer with data and technology, and equipping our people with future-facing skills, we’re helping our clients to stay ahead of rapidly changing consumer behaviour and unlock the limitless opportunities for growth that AI will create.”

You can read the full article here : GroupM officially rebrands to WPP Media

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GroupM officially rebrands to WPP Media

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