Data & Insights Analyst
Job Type | Permanent / Full Time |
Area | Greater London, UK |
Sector | Media AgencyMedia Agency - Comms PlanningMedia Agency - Digital P&BMedia Agency - AV / TVMedia Agency - ProgrammaticMedia Agency - OnlineMedia Agency - Offline |
Salary | 40-45k |
Start Date | |
Job Ref | RLDIA |
Job Views | 28 |
- Description
A leading independent media agency are hiring a Data & Insights Analyst.
Essential Skills & Experience:
● Experience with the UK’s leading media platforms and their reporting capabilities including
Google Analytics, Google Search, Meta, Programmatic platforms (various).
● Ensure all clients in the agency have accurate, insightful and timely reports.
● Work closely with Media Science Director to ensure that all clients have a robust
measurement framework in place that helps to shape the delivery of future media
campaigns.
● Take ownership of internal agency projects that require significant data manipulation and
visualisation, including reporting dashboards and bespoke client data projects in
collaboration with the Media Science Director, the Head of Digital and relevant 3rd party
data providers.
● Design & deliver best-in-class data strategies to drive incremental growth for our clients
across performance and brand investment marketing channels.
● Lead the seamless data onboarding of new clients. This will involve designing new
processes, and ensuring that process is followed to transition activity smoothly, as well as
building relationships and trust with incoming clients.
Requirements:
● Ideally 3+ years of trading experience within an agency or in house marketing team
● An interest in data and how this relates to consumer behaviour and business results.
● Strong presentation skills - able to present clearly and effectively to clients and senior
stakeholders to gain their buy-in.
● A technical understanding of pixels, tags and trafficking processes would be beneficial but
not essential to this role.
● Good knowledge of the latest trends, products & challenges in the market around areas
such as cookie policy, AI, DCO, customer data and measurement. Evidence of
communicating data developments and integrating opportunities into testing plans for
your clients.
● Able to build and develop strong relationships with clients, as well as partners, internal
teams and other external stakeholders (e.g. creative agencies).